Pharma Sales Force Automation Platform

A pharmaceutical company needed a purpose-built Sales Force Automation (SFA) CRM to manage their field sales operations across multiple regions. We designed and developed Codix CRM — a comprehensive web-based platform that empowers medical sales representatives, managers, and administrators to plan, execute, and track field activities with full visibility across territories, accounts, and product lines. Built to replace expensive legacy CRMs, it gives pharma companies a tailored, cost-effective solution with real-time operational intelligence.

Client

Codix Pharma

Services

UX Design, SaaS Platform, Android App Development

Year

2024-2025

Share

This CRM puts the entire pharma field operation — reps, territories, accounts, and meetings — into a single, intelligent platform built for the way sales teams actually work.

View on Playstore

Sales Intelligence

This CRM gives pharma field teams a unified platform to manage their accounts, schedule doctor meetings, log sessions, and track prospects — all organised by territory and region for maximum field efficiency.

Location Mapping

A built-in location hierarchy — Regions, States, Territories, and LGAs — allows managers to assign representatives to specific geographic zones, ensuring complete coverage and eliminating overlap across the field force.

Account Management

Sales representatives can create, edit, and manage doctor and hospital accounts — tracking status from prospect through to active and archiving inactive accounts — with a full activity and meeting history for each.

Replacing Legacy CRM

This CRM was built to replace expensive off-the-shelf CRM subscriptions with a tailor-made solution that fits exactly how pharma field teams work — reducing cost, improving adoption, and delivering data that actually matters to sales leadership.